Author Archives: Vinay Igure
Revisiting Product Naming
A couple of months ago, I had written about the chaos and the difficulty of the product naming process. Today, I was reading an article in HBR about this issue and it had some interesting perspectives that I had previously not considered. Specific… Continue reading
The Incandescent Light Bulb
“Any sufficiently advanced technology is indistinguishable from magic.” — Arthur C. Clarke “The most profound technologies are those that disappear. They weave themselves into the fabric of everyday life until they are indistinguishable from it.”… Continue reading
What is the Smart Grid? — Part 2
In my previous post, I gave a brief overview of the Smart Grid. There are many other resources on the Web that provide a good introductory overview of the Smart Grid. Websites: NIST Smart Grid Conceptual Model Smart Grid Clearing House SmartGrid.G… Continue reading
What is the Smart Grid?
The electric grid is the vast network that transmits electric power from the place of generation to the end consumer. Most of our electricity is generated at large centers such as Thermal Power plants, Hydro-Electric plants and Nuclear Power plant… Continue reading
Lessons from Irrationality
I don’t intend this post to be full fledged review of Dan Ariely’s ‘Predictably Irrational’. There are plenty of reviews out there if you are interested. This post is more of a ‘highlights’ that I would like to remember. The book covers a range of… Continue reading
The Driving Forces behind the Smart Grid
What are the driving forces behind the attempt to build the modern Smart Grid?1. Energy Efficiency: The modern world economy is hungry for energy. The human population is close to 7 Billion. A substantial percentage of this population lives in und… Continue reading
Should Engineers also act as Tech Support?
Should engineers also act as Tech Support? This question crops up quite regularly. I doubt this problem is an issue for engineers working in large companies which have dedicated customer support teams. Engineers in most start-ups and small compani… Continue reading
What’s in a Name? The Eternal Quest for the Perfect Product Name
One of the most frustrating tasks in bringing a product to market is to find a name for the product. There are two main reasons why picking a product name becomes so complicated in many organizations. The first reason is that everyone in your comp… Continue reading
Cloud Computing, Mobile Computing and Multi-core Processors: A Golden Braid for the Modern Internet
For quite some time, I have been struggling with coming to grips with the whole notion of the Cloud Computing industry. I had trouble trying to figure out why anyone would want to use the Cloud. My reasoning was this: Pretty soon, everyone would h… Continue reading
Keeping Tabs on your Competition: Lessons from the Google-Bing Copying Episode
Google recently accused Bing of copying its search results. Plenty of comments have since poured forth supporting both sides in this debate. Irrespective of which of the two was right, the rest of us, especially if you are involved in product deve… Continue reading
Pulper Tank 